ISPs should guarantee their advertised speeds

April 14, 2014

Like mobile phones, the internet is a ‘need’ for many ordinary consumers in today’s modern technology-driven society.  Internet service providers (ISPs) understand the demand and have tried to attract consumers with promotions highlighting how faster their speeds are or how generous they are with data.

The façade is that consumers are hooked on to their respective internet plans but often complain that they are not getting the speed promised to them by their ISPs.

Why are internet plans are based on speeds which ISPs cannot guarantee? Is this fair?